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Quad/Graphics to Expand East Coast Commingling Operations

quadSUSSEX, Wis.–()–Quad/Graphics, Inc. (NYSE: QUAD), is strengthening its market leading direct marketing platform with a multimillion-dollar expansion of its East Coast commingling center in Westampton, N.J. The expansion includes six new state-of-the-art letter sorters housed in newly leased space that will enhance clients’ postal savings opportunities and mail delivery efficiencies.

“Given the recent exigent postal rate increase, marketers are more pressured than ever to find solutions to offset their total cost of production and distribution without having to cut into important sales and revenue-generation activities such as prospecting,” said Steve Jaeger, President of Direct Marketing for Quad/Graphics. “Direct mail remains one of the most effective channels for engaging consumers and driving response and our expanded commingling platform helps marketers optimize delivery of this powerful print channel to achieve their business goals.”

The commingling process merges individual letter-size mail pieces from multiple clients into a single mailstream that qualifies for U.S. Postal Service presort discounts and dropship savings. The process appends mail pieces with an Intelligent Mail (IMb) barcode to qualify for the most advantageous postage rates while also giving marketers the ability to track their campaigns at the per-piece level. Quad/Graphics’ massive commingling volumes drive the greatest possible postal savings while speeding in-home delivery predictably and efficiently.

“Commingling makes sense for our clients,” Jaeger added. “Mailers who wouldn’t qualify for reduced postage because of the size of their mail file can realize sizable savings when part of our multi-million-piece pool.”

Quad/Graphics opened its East Coast commingling center in April 2013. To date, the center has been located within the company’s state-of-the-art direct mail production facility in Westampton, N.J. The new center – a five-minute drive from the existing direct mail production facility – will start up in April 2014 and is expected to be fully operational in the third quarter.

Quad/Graphics’ East Coast commingling center is complemented by a Midwest commingling center in New Berlin, Wis., just west of Milwaukee.

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New App Brings Back Handwritten Cards: Signed, Sealed, Delivered–All From Your iPad

FELT APP IPAD HANDWRITE APPTELLURIDE, Colo., May 2, 2013 /PRNewswire-iReach/ — Felt, a first-of-its-kind iPad app, enables people to write and send personal, handwritten cards in the mail. Instead of hunting for a stamp or envelope, you can now simply pull out your iPad, select from one of many expertly designed cards and handwrite a personal message on the touchscreen. Felt then prints, seals, stamps and sends the card for you.

Sending a handwritten thank you note was once a time-honored tradition. But with the rise of email, text messaging and social sites like Facebook, the majority of our correspondence has gone digital. Many people can’t remember the last time they sent or received a handwritten card––a fact Felt hopes to change.

“We’re communicating now more than ever, but nothing can replace the feeling of receiving something uniquely personal from a friend or loved one in the mail,” says founder Tomer Alpert . “With Felt we wanted to make it easier for anyone to send a handwritten note, and bring back the excitement of opening your mailbox.”

The Felt app offers several tools to customize your personal message, including different pens and inks, and a handy eraser. After composing your message, you also address the envelope by hand. For a flat rate of $3.99, your writing is printed on premium Mohawk card stock and a kraft paper envelope, then mailed within 24 hours anywhere in the US, via the US Postal Service. Felt plans to offer international shipping options in the near future.

The app features multiple card designs to choose from, for occasions ranging from birthdays to professional thank yous to Mother’s Day. You can jot a quick note using just your finger, but the app’s creators recommend using a stylus to write a longer message in your familiar pen stroke.

“Even though Felt cards are written on the iPad, when someone receives one in the mail, it looks just like you wrote it with a pen and paper,” says Alpert. “And they can tell you really took the time to do something thoughtful.”

Felt is a free iPad app and can be downloaded from the Apple App store.

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Pitney Bowes introduces Reliant Sorting Solution for lower volume mailers

STAMFORD, Conn., May 02, 2011 – Pitney Bowes Inc. (NYSE: PBI) today announced it is introducing the Reliantâ„¢ Sorting Solution to provide lower-volume mail producers with a cost-efficient way to sort a variety of outgoing mail to obtain USPS® postage discounts and to speed the delivery of incoming mail. Ideal for enterprises and government agencies, the new solution features a small footprint, making it easy to add to existing mail operations. In addition, the Reliant Sorting Solution can help organizations manage private, high-integrity mail in one location for their transactional print and mail operations. Read More