PMG Megan Brennan was the lead speaker at the LEAGUE’s National Convention opening session in Washington, D.C., on Monday, June 29, 2015 at the Renaissance Hotel in the heart of our nation’s capital, and she wasted no time in declaring that now is a pivotal time for the Postal Service and the mailing industry.
“Growing Together” was the theme of this year’s Postal Forum and PMG Brennan noted that it drew the largest attendance of any such forum in the last five years. “Mail is being challenged in today’s digital world,” she said, “and how we communicate is rapidly changing.” In this multi-channel marketing environment, the lead topic for us now and at our post office level is marrying digital and print … and a very intensive presentation was made on “Irresistible Mail” by Vickie Stephen, director of mailing services for USPS. Both Brennan and Stephen reflected on the many opportunities ahead for growing revenue and attracting more postal customers to what we do best—delivering the last mile.
While Brennan talked of potential closures in facilities and upgrades to equipment to increase capacity at other locations, she also affirmed the need to have predictable two- and three-day service. When staunch postal supporter Congressman Gerry Connolly (VA-11) spoke later, he noted a move in Congress to declare a moratorium on further infrastructure and personnel adjustments in order to sort out the cost/benefit scenarios driving Postal HQ directives. “Closing distribution centers has to be a transparent process and what has happened is a crisis of confidence in the Postal Service’s decisions,” Connolly said. “In my view,” he said, “tackle a few big issues and don’t get sidetracked by too many wishes … one size fits all does not work … we have to get rid of prepayments and no reform bill is worth its salt if that is not in it. ”