Australia Post loses trade mark appeal against Digital Post Australia

The federal court has dismissed Australia Post’s bid to rekindle its trade mark infringement battle with Digital Post Australia (DPA).

Australia Post originally took DPA to the federal court back in April 2012 on the basis that the name of the emerging digital mail service traded off the brand and reputation of Australia Post.

The court ruled in favour of DPA in August 2012, however Australia Post went on to appeal this decision. That appeal has now been overturned.

In its latest ruling, the court found “the primary judge did come to the correct conclusion in finding no deceptive similarity”.

Read more: Australia Post loses trade mark appeal against Digital Post Australia | Business Spectator.