UPS promotes Every Door Direct Mail-Retail

UPS Press release:

San Diego, September 22, 2011

Retail Outlets Offering Affordable Direct Mail Program from Print to Distribution

The UPS Store ® (NYSE: UPS) and the U.S. Postal Service ® are working together to provide small businesses with a new, cost-effective direct mail program.

By identifying geographic areas by city, neighborhood or a specified distance from their businesses, the U.S. Postal Service’s Every Door Direct Mail-Retail (EDDM Retail or EDDM-R) service allows small businesses to advertise to every delivery address in their target markets without the need for a mailing list.

“When it comes to marketing, it is important for small businesses to make it local,” said Stuart Mathis, president of Mail Boxes Etc., Inc., franchisor of The UPS Store. “By working with the U.S. Postal Service, The UPS Store franchise network now provides one convenient destination for the small business community to effectively and efficiently communicate with their target audiences.”

The EDDM-R program allows small business customers to work with their local The UPS Store center to print and distribute high-quality direct marketing pieces to every address in a designated neighborhood.

“With the assistance of their local The UPS Store center, the customer does not have to worry about the process,” said Tom Bellino, co-owner of multiple The UPS Store franchises in Chicago, who recently completed a 20,000 direct mail piece for Simon’s Shine Shop. “We offer standard sizes, handle the bundling, completion of the documentation and coordination with the local post office.”

And to make print marketing even easier, through Oct. 10, small business owners can maximize their message with “3 FOR ALL,” a The UPS Store promotion giving customers 30 percent off the purchase of three eligible products, including printing on direct mail postcards. More information, including a list of eligible products, is located on The UPS Store Facebook page.

The UPS Store centers help with the logistics of running a small business, including mailboxes with a real street address, packing and shipping services and professional printing services such as: color and black-and white prints; binding; lamination; finishing, and folding. Customers can select from a variety of print products, including presentations, flyers and brochures, business cards, menus and more. Participating locations also offer online printing and wide-format printing.

For more information on The UPS Store products or services, or to find a location near you, please visit www.theupsstore.com/logistics.

  • Dacey

    The USPS’ Every Door Direct Mail initiative lets small businesses target specified geographic areas, and the UPS partnership allows entrepreneurs to print and distribute marketing materials – including postcards, business cards, menus and brochures .

  • maria jose

    Nice post.Every door direct mail is a new program developed by USP. This program provides an ease in advertising your business and it is the cheapest program.I really agree with this post that UPS plays a very important role in promoting Every Door Direct Mail-Retail

  • maria jose

    Good one.Yes i agree with this post. U.S. postal services Every Door Direct Mail-Retail services allows small businesses to advertise to every delivery address in their target markets without the need for a mailing list. Its a superb post on every door direct mail.

  • maria jose

    The USPS recently announced their new program , Every Door Direct Mail which offers customers the ability to mail to every address on a carrier route without the need to purchase a mailing list. Its a superb post on EDDM.

  • Dacey

    USPS has itself the developed the every door direct mail program and that’s why they are promoting this program.The EDDM-R program allows small business customers to work with their local The UPS Store center to print and distribute high-quality direct marketing pieces to every address in a designated neighborhood

  • maria jose

    I agree with this blog.Every Door Direct mail is amazing way of mailing and posting. This service is a very cost effective rather than other services.In this service just the name of the recipient is required and the mail reaches its proper address.